Ten minutes of the right questions before you sign anything saves weeks of frustration later. Here's the checklist.
Most website problems in Pakistan aren't discovered during the build. They surface afterward, when a business realises it doesn't actually own its own files, or that "two weeks" quietly became two months. Almost all of them are avoidable with a short conversation before any money changes hands. Here are the ten questions worth asking every developer you're considering, and what a good answer to each one actually sounds like.
The most important question on this list. The answer should be an immediate, unqualified yes, including the code, the design files, and the domain if it's registered on your behalf. Any hesitation, qualification, or vague answer here is worth treating as a serious warning sign before going any further, regardless of how good the rest of the pitch sounds.
Get the page count, the specific features, and what's explicitly excluded, in writing. "A website" is not a scope a developer can be held to. A vague answer here almost always turns into a higher bill later, once "extra" features start getting added one at a time and each one carries its own small, unplanned charge.
Not "a few weeks." An actual date, with a shared understanding of what happens if it slips, whether that's a revised date, some form of compensation, or another agreed consequence. A developer who won't commit to a specific date is telling you the estimate isn't something they're planning to be held to.
Over 80% of web traffic in Pakistan is mobile. A site designed on desktop and never properly checked on an actual phone, on an actual mobile connection, is one of the most common and entirely avoidable failures in the local market. Ask specifically whether testing happens on real devices or only in a browser's mobile preview mode, since the two catch very different problems.
Ask what's included in the original price versus billed separately, and get a rough sense of turnaround time and cost for future updates, so there are no surprises the first time you need something changed six months in. A developer who's clearly thought about post-launch support has usually thought about the rest of the project just as carefully.
Both should be registered in your name, under your control, even if the developer sets them up on your behalf during the build. If a developer wants to register these under their own account "for convenience," treat that as a request worth pushing back on, since it's the same underlying issue as withheld files, just applied to the domain instead.
A link you can click through and actually test is far harder to fake than a static image, and tells you far more about real build quality, from load speed to how the site behaves on mobile to whether the contact form actually works when you try it.
50% upfront, 50% on delivery is standard and fair in Pakistan. Full payment upfront should raise questions, and a developer unwilling to work with any staged structure at all is worth being cautious about, since it shifts all the risk in the arrangement onto you.
Hesitation here is one of the clearest warning signs available on this entire list, regardless of how confident or professional the rest of the conversation has been up to that point. A short, plain-language agreement is enough. What matters is that it exists at all.
A confident, specific answer suggests a developer who plans realistically and has thought about this before. A shrug, or an answer that avoids the question entirely, suggests the original timeline was never a firm commitment to begin with, just a number offered to close the conversation.
Beyond the initial ten, two follow-up questions are worth asking once a developer is actually selected, before the contract is finalised. First, who specifically will be doing the work, particularly at an agency where the person pitching the project and the person building it can be different people with very different experience levels. Second, how will progress be communicated during the build, whether that's a weekly update, a shared preview link, or silence until the reveal at the end, since knowing this upfront avoids the anxious feeling of not knowing whether a project is on track partway through.
You don't need to interrogate every developer with a formal checklist read aloud. Working these questions into a normal conversation, early, before any deposit is discussed, is usually enough to separate a developer who has a real process from one who's improvising as they go. Pay less attention to how confidently someone answers, since confidence is easy to perform convincingly regardless of whether it's backed by anything. Pay more attention to how specific and consistent the answers are when you circle back to a related question, phrased differently, later in the same conversation. Someone with a genuine process gives the same answer both times. Someone improvising often doesn't.
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